My Fantasy Stapler

My Fantasy Stapler runs for 9 months from April to December 2011 across Europe in 11 languages where everyone can get involved. With 2 prizes to win each month, what are you waiting for? Start creating; sharing; and dreaming; to be in with a chance of winning. My Fantasy Stapler is the 2011 brand awareness campaign for Rexel Europe created by Purple Frog. An extensive mix of marketing initiatives from Metro ads in Paris though to online movies about the delivery of staplers and punches by Rexel Man, are all designed to engage and direct consumers to an online customisation tool and entry into a competition.

Rexel is a key brand within ACCO Brands Corporation – one of the world’s largest suppliers of office products. We worked closely with creatives at Purple Frog agency to create custom made bespoke music for this campaign.

Rexel Man

Advertising Agency: Purple Frog
Online Advertising/ Campaign